Soap, Sex, and Cigarettes by Juliann Sivulka

Soap, Sex, and Cigarettes by Juliann Sivulka

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Soap, Sex, and Cigarettes by Juliann Sivulka

This book is an examination of how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to the latest Web sites for advertising agencies, Soap, Sex and Cigarettes explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.
Juliann Sivulka, Ph.D.(Tokyo, Japan) is the author of Stronger Than Dirt: A Cultural History of Advertising Personal Hygiene in America, 1890 to 1940 and Soap, Sex, and Cigarettes: A Cultural History of American Advertising. She lives in Tokyo, Japan, where she is a professor of advertising and American studies at the School of International Liberal Studies of Waseda University.
SKU Unavailable
ISBN 13 9780534515935
ISBN 10 0534515932
Title Soap, Sex, and Cigarettes
Author Juliann Sivulka
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning, Inc
Year published 1997-04-19
Number of pages 464
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.