Southern Living 1979 by Southern Living
The Universal Product Code (U.P.C.)--a small rectangle of black and white bars--adorns virtually every retail item we purchase. Yet twenty-five years ago, the U.P.C. was a mere kernel of an idea shared by a small cadre of manufacturing and chain store executives. Here Stephen Brown, the legal counsel of those pioneering executives, traces its origin and evolution.
The development of the U.P.C. illustrates the process of setting industry standards without government intervention and shows how systems of complementary technologies evolve. The economic consequences of the U.P.C. are investigated in an introduction by Professor John T. Dunlop and Jan Rivkin.| SKU | Unavailable |
| ISBN 13 | 9780848705138 |
| ISBN 10 | 0848705130 |
| Title | Southern Living 1979 |
| Author | Southern Living |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Oxmoor House |
| Year published | 1979-11-01 |
| Number of pages | 343 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |