Sport Management by Karen Bill
This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provides a critical understanding of the complex and dynamic relationship between sport, business and management. The reader is supported through accessible theoretical explanation, real-life examples and case studies, learning activities and guidance on further study.
It is an excellent book for undergraduate study, very contemporary and perfect for UK based students(Lecturer, University of Glamorgan.)
Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.
| SKU | Unavailable |
| ISBN 13 | 9781844452637 |
| ISBN 10 | 1844452638 |
| Title | Sport Management |
| Author | Karen Bill |
| Series | Active Learning In Sport Series |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Sage Publications Ltd |
| Year published | 2009-04-27 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |