Strategic Entrepreneurship by Philip Wickham

Strategic Entrepreneurship by Philip Wickham

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Strategic Entrepreneurship by Philip Wickham

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students’ learning and lecturers’ course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.
SKU Unavailable
ISBN 13 9780273706427
ISBN 10 027370642X
Title Strategic Entrepreneurship
Author Philip Wickham
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2006-07-27
Number of pages 648
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable