Strategic Internal Communication by David Cowan
Design and implement an internal communications strategy that will improve communication, motivation and performance in your organization.
"In a complex and uncertain world nothing can be achieved without extensive, multi-directional, reiterative communicationThe Dialogue Box is an effective tool to facilitate and structure such communication." * Lex Hoogduin, Founder of GloComNet, Chairman of LCH and Non-Executive Director of London Stock Exchange Group *
"Cowan's emphasis on attending to the feelings and experiences of all individuals in order to achieve effective internal communication is a welcome contribution." * Lisa M Cuklanz, Professor and Chair, Communication Department, Boston College, USA (about the previous edition) *
"We are making great use of the Dialogue Box; it is both innovative and challenging. Our managers find it an excellent analytic and diagnostic tool to improve their communication capabilities." * Hisham S Al-Joher, Director, Global Internal Communication, SABIC (about the previous edition) *
"Cowan's emphasis on attending to the feelings and experiences of all individuals in order to achieve effective internal communication is a welcome contribution." * Lisa M Cuklanz, Professor and Chair, Communication Department, Boston College, USA (about the previous edition) *
"We are making great use of the Dialogue Box; it is both innovative and challenging. Our managers find it an excellent analytic and diagnostic tool to improve their communication capabilities." * Hisham S Al-Joher, Director, Global Internal Communication, SABIC (about the previous edition) *
Dr David Cowan is a visiting scholar in the Communications Department at Boston College, USA. He has worked with a variety of clients, including SABIC, Honeywell Aerospace, SAP, Saudi Aramco, Hewlett-Packard, and has taught the Dialogue Box to over 600 participants in America, Britain, China, Netherlands, India, Saudi Arabia, Singapore and South Korea. He is former Global Head of Internal Communications at ArcelorMittal and has worked at the World Bank and as a finance and technology journalist. He holds degrees from the University of Oxford and the University of St Andrews, where he earned his PhD.
| SKU | Unavailable |
| ISBN 13 | 9780749478650 |
| ISBN 10 | 0749478659 |
| Title | Strategic Internal Communication |
| Author | David Cowan |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Kogan Page Ltd |
| Year published | 2017-06-03 |
| Number of pages | 232 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |