Strategic Management of Technology and Innovation
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Strategic Management of Technology and Innovation by Robert A Burgelman
This text has been written for a course in technology and innovation. It covers contemporary research by using a combination of text, readings, and cases. Based on reviewer response to a survey, the authors have updated many of the cases that instructors found outdated or lacking.
Burgelman, Robert A.: - Robert A. Burgelman is the Edmund W. Littlefield Professor of Management and the Executive Director of the Stanford Executive Program. He joined the Stanford Business School as an Assistant Professor in 1981. He obtained a Licentiate degree in Applied Economics from Antwerp University, an MA in Sociology, and a PhD in Management of Organizations from Columbia University. He has published articles in leading academic and professional journals, and his books include Inside Corporate Innovation: Strategy, Structure, and Managerial Skills, Research of Technological Innovation, Management and Policy, Strategy Is Destiny: How Strategy-Making Shapes a Company's Future, Strategic Dynamics: Concepts and Cases, and Strategic Management of Technology and Innovation.
| SKU | Unavailable |
| ISBN 13 | 9780072312836 |
| ISBN 10 | 0072312831 |
| Title | Strategic Management of Technology and Innovation |
| Author | Robert A Burgelman |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2000-09-01 |
| Number of pages | 936 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |