Strategic Sports Event Management by Guy Masterman
The hosting of sports events - whether large international events, or smaller niche interest events - has huge and long-lasting impacts on the local environment, economy and industry. This title provides students and event managers with an insight into the strategic management of sports events of various scales and nature.
Currently the Head of Sport at Sheffield Hallam University. Guy was Assistant Professor at the Sports Management Tisch Center for Hospitality, Tourism & Sports Management at New York University.
| SKU | Unavailable |
| ISBN 13 | 9781856175234 |
| ISBN 10 | 1856175235 |
| Title | Strategic Sports Event Management |
| Author | Guy Masterman |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2009-03-24 |
| Number of pages | 354 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |