Strategic Technology Management by Frederick Betz
This book discusses the three imperatives of strategic development: namely, the techniques for forecasting, planning, and implementing technological strategy. A series of case histories illustrate techniques and methods. The book clarifies the distinction between technology strategy and product strategy and shows their relationship.| SKU | Unavailable |
| ISBN 13 | 9780070051379 |
| ISBN 10 | 0070051372 |
| Title | Strategic Technology Management |
| Author | Frederick Betz |
| Series | Mcgraw-Hill Engineering And Technology Management |
| Condition | Unavailable |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1993-04-01 |
| Number of pages | 476 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |