Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Advantage by Varun Gupta
This book aims to increase the success rates of startups by focusing on value proposition innovation, which is propelled by the involvement of potential consumers as well as other resources such as freelancers and strategic relationships with academia.
Varun Gupta is a Professor at GISMA University of Applied Sciences, Potsdam, Germany. He had maintained various associations with Universidad de Alcalá (UAH) in a number of capacities, most notably as a postdoctoral researcher, researcher and co-Director of master’s degree in Innovation Economics, Management and Technology (Online & Presential). He was a visiting postdoctoral researcher with Software Engineering Research Group (SERG), Department of Computer Science, Lund University, Sweden. He is an Associate Editor of IEEE Access (published by IEEE, and SCIE indexed with a 3.367 impact factor), PeerJ Computer Science (published by PeerJ, SCIE indexed with a 1.39 impact factor), PLOS One (SCIE indexed with a 3.752 impact factor), International Journal of Computer Aided Engineering & Technology (published by Inderscience Publishers, Scopus indexed), IEEE Software blog, and Journal of Cases on Information Technology (JCIT), and is a former editorial team member of the British Journalof Educational Technology (BJET) (published by Wiley, SCIE indexed). He earned the Bachelor of Technology (Hons.), Master of Technology (by research), and Ph.D. degrees in computer science and engineering. He holds an M.B.A. (general) and a Máster en Dirección Internacional de Empresas as well. He is serving as a Reviewer of IEEE Transactions on Emerging Topics in Computational Intelligence. He was awarded with the “Best Editor Award” by Inderscience Publishers for his contributions to the International Journal of Computer Aided Engineering & Technology (Scopus Indexed) as Associate Editor. His area of interest is evidence based software engineering and innovation management.
| SKU | Unavailable |
| ISBN 13 | 9783031183249 |
| ISBN 10 | 303118324X |
| Title | Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Advantage |
| Author | Varun Gupta |
| Series | Synthesis Lectures On Technology Management And Entrepreneurship Ser |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Springer International Publishing AG |
| Year published | 2023-11-19 |
| Number of pages | 107 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |