The The Creative Shift by Andrew Robertson
A brass-tacks guide to delivering and successfully executing one groundbreaking idea after another, without interrupting business as usual.
Andrew Robertson is Chairman of BBDO Worldwide. He served as President and CEO for two decades, during which BBDO was recognized as the world's most effective network five times, and as Network of the decade at Cannes Lions. Inducted into the Advertising Hall of Fame in 2022, he has taught guest classes at NYU, UNC, and Wake Forest University, appeared on CNBC, Bloomberg News, and The Today Show, and is a Chairman Emeritus of The Advertising Council.
| SKU | Unavailable |
| ISBN 13 | 9781541705241 |
| ISBN 10 | 1541705246 |
| Title | The The Creative Shift |
| Author | Andrew Robertson |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Basic Venture |
| Year published | 2025-09-02 |
| Number of pages | 288 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |