Total Access by Regis Mckenna

Total Access by Regis Mckenna

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Total Access by Regis Mckenna

"Total Access: Giving Customers What They Want in an Anytime, Anywhere World".
Regis McKenna is Chairman of The McKenna Group in Palo Alto, California. He has worked with more than 300 start-ups, including Apple and Intel, and is the bestselling author of Real Time. (HBS Press, 1997).
SKU Unavailable
ISBN 13 9781578512447
ISBN 10 1578512441
Title Total Access
Author Regis Mckenna
Condition Unavailable
Binding Type Hardback
Publisher Harvard Business Review Press
Year published 2002-03-01
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.