Understanding Research for Business Students
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Understanding Research for Business Students by Jonathan Wilson
If youre a first-time researcher, this book covers everything you need to successfully complete your business research project, increase your employability and develop transferable skills.
If you are a module leader or a supervisor, Understanding Research for Business Students will prove to be invaluableWhether this is your core text, you are adding this to a reading list, or taking this under your arm to meet a student for a supervision, you will find that students find this book to be invaluable.If you are a student embarking on a research project, Understanding Research for Business Students will not leave your side and I have no doubt that you will soon be sleeping with this book under your pillow! -- Fran Hyde
Its clear, comprehensive and student-focused approach makes this an indispensable companion for the research journey - from initial conceptualization to final completion. The use of student scenarios and concept cartoons is particularly inspired, as is the attention it gives to group work, work-based projects and using social media. I have no doubt that this book will become a business student’s best friend! -- Sally Everett
Its clear, comprehensive and student-focused approach makes this an indispensable companion for the research journey - from initial conceptualization to final completion. The use of student scenarios and concept cartoons is particularly inspired, as is the attention it gives to group work, work-based projects and using social media. I have no doubt that this book will become a business student’s best friend! -- Sally Everett
Dr Jonathan Wilson BA (Hons), PGCE, MA, MSc, DipM, FCIM, MPhil, PhD is Associate Professor in Marketing and Business Research, Norwich Business School, University of East Anglia. He is a Fellow of the Chartered Institute of Marketing and an experienced lecturer in research methods, and has supervised many undergraduate and postgraduate research projects.
| SKU | Unavailable |
| ISBN 13 | 9781473953574 |
| ISBN 10 | 147395357X |
| Title | Understanding Research for Business Students |
| Author | Jonathan Wilson |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Sage Publications Ltd |
| Year published | 2021-12-01 |
| Number of pages | 576 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |