Words on Fire by Helio Fred Garcia
Fans of psychological thrillers will love this haunting story where secrets never die.
“Many of us were taught a lie as youngsters that sticks and stones can break our bones, but words will never hurt usGarcia courageously, graphically, and powerfully illustrates that it is words on fire that cause deep internal permanent damage while often triggering accompanying physical damage. Words On Fire should be mandatory reading and a guide book for every journalist, business school, religious leader, and elected official. Important institutions in our society and culture have the affirmative responsibility to stand up and speak out against the users and use of dangerous language.”
- James E. Lukaszewski, America’s Crisis Guru®
“Drawing on history and his deep expertise in communications, Helio Fred Garcia documents how Trump's barrage of hate, divisiveness, and falsehoods are even uglier and more dangerous than we thought, right out of the autocrat's playbook. This is a highly readable guide to how we can call out and combat Trump's toxic language and malignant agenda, and push back against the corrosive forces that enable Trumpism and put our country in peril.”
- Evan Wolfson, Founder, Freedom to Marry
“Garcia, a proven scholar on communication, enables his readers to understand both the benefits and threats of words that inevitably alter the direction and the values of a nation. He identifies rhetoric that breeds violence, affirms autocracy, and prompts terrorism as well as critical responses to those developments that serve as antidotes to trouble and strategies for building a more equitable, united world.”
- Rev. Dr. C. Welton Gaddy, President Emeritus, Interfaith Alliance
“Language is powerful. It can uplift or harm. Helio Fred Garcia is an astute student of language and communication. This book offers historic examples, keen insights, and valuable advice on recognizing patterns of language that can lead to violence.”
- David Lapan, Colonel, USMC (ret), Former Pentagon and DHS spokesman
“In this dark moment of hateful and divisive rhetoric in our blessed country, at a time when such original analyses and solutions are scarce, Words on Fire serves as a guiding light. Garcia details the incendiary language used by our leaders and offers practical tools for leaders and citizens to combat it. Every American should read this timely, imperative book if we are to save our democracy.”
- Khizr Khan, Gold Star Parent, Immigrant American
- James E. Lukaszewski, America’s Crisis Guru®
“Drawing on history and his deep expertise in communications, Helio Fred Garcia documents how Trump's barrage of hate, divisiveness, and falsehoods are even uglier and more dangerous than we thought, right out of the autocrat's playbook. This is a highly readable guide to how we can call out and combat Trump's toxic language and malignant agenda, and push back against the corrosive forces that enable Trumpism and put our country in peril.”
- Evan Wolfson, Founder, Freedom to Marry
“Garcia, a proven scholar on communication, enables his readers to understand both the benefits and threats of words that inevitably alter the direction and the values of a nation. He identifies rhetoric that breeds violence, affirms autocracy, and prompts terrorism as well as critical responses to those developments that serve as antidotes to trouble and strategies for building a more equitable, united world.”
- Rev. Dr. C. Welton Gaddy, President Emeritus, Interfaith Alliance
“Language is powerful. It can uplift or harm. Helio Fred Garcia is an astute student of language and communication. This book offers historic examples, keen insights, and valuable advice on recognizing patterns of language that can lead to violence.”
- David Lapan, Colonel, USMC (ret), Former Pentagon and DHS spokesman
“In this dark moment of hateful and divisive rhetoric in our blessed country, at a time when such original analyses and solutions are scarce, Words on Fire serves as a guiding light. Garcia details the incendiary language used by our leaders and offers practical tools for leaders and citizens to combat it. Every American should read this timely, imperative book if we are to save our democracy.”
- Khizr Khan, Gold Star Parent, Immigrant American
Garcia, Helio Fred: - Helio Fred Garcia is the founder and president of the crisis-management firm Logos Consulting Group and also heads its research, publishing, and executive education arm, the Logos Institute for Crisis Management and Executive Leadership. As a professor, he has taught a range of courses on subjects such as crisis management and communication ethics. For over 35 years, he has personally coached more than 400 Fortune 500 CEOs, plus thousands of other high-profile individuals in other complex fields.
| SKU | Unavailable |
| ISBN 13 | 9781635769029 |
| ISBN 10 | 1635769027 |
| Title | Words on Fire |
| Author | Helio Fred Garcia |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Diversion Books |
| Year published | 2020-08-13 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |