Cart
Free US shipping over $10
Proud to be B-Corp

Quantitative Research Methods for Communication Jason S. Wrench

Quantitative Research Methods for Communication By Jason S. Wrench

Quantitative Research Methods for Communication by Jason S. Wrench


$5.33
Condition - Good
Only 1 left

Faster Shipping

Get this product faster from our US warehouse

Quantitative Research Methods for Communication Summary

Quantitative Research Methods for Communication: A Hands-On Approach by Jason S. Wrench

Quantitative Research Methods for Communication: A Hands-On Approach, Second Edition, is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience in the field of communication, authors Jason S. Wrench, Candice Thomas-Maddox, Virginia Peck Richmond, and James C. McCroskey encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, and present their research, the text provides them with the opportunity to immediately apply these skills in research scenarios.

Table of Contents

1. An Introduction to Communication Research 2. Empirical Research 3. Research Ethics 4. Searching for Previous Research and APA Style 5. Research Structure and Literature Reviews 6. Variables 7. Descriptive Statistics 8. Measurement 9. Reliability and Validity 10. Survey Research 11. Content Analysis 12. Experimental Design 13. Sampling Methods 14. Hypothesis Testing 15. Chi-Square Test of Independence 16. Independent Samples t-Tests 17. One-Way Analysis of Variance (ANOVA) 18. Correlation 19. Regression 20. Advanced Statistical Procedures 21. Presenting Research

Additional information

CIN0199931801G
9780199931804
0199931801
Quantitative Research Methods for Communication: A Hands-On Approach by Jason S. Wrench
Used - Good
Paperback
Oxford University Press Inc
2012-11-13
595
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Quantitative Research Methods for Communication