The second installment of the Traction Librarys EOS Mastery Series, People gives readers all the tools they need to create a thriving workplace culture, and shows why its an absolutely essential part of any successful business. Many entrepreneurs struggle with people issues in their business: hit-or-miss hiring, flagging productivity, infighting, employees in positions that arent suited for their strengths, or an inability to attract and retain good candidates. These are just some of the symptoms of a haphazard company culture, and they wont go away on their own - you have to have the courage to build an intentional culture. Using the proven EOS heart-centered leadership approach, readers will learn how to: Identify and implement your companys core values, Adopt healthy cultural habits without overcomplicating things, Attract, hire, and retain the right people. Creating an intentional culture isnt optional - its crucial to ensuring the future of your business and improving the quality of your life. People will teach entrepreneurs how to get their employees on board and on the same page for a culture overhaul, eventually getting to the point where the intentional culture self-perpetuates. This isnt a one-time fix; building an intentional culture requires tending. But this book will provide readers with the framework to prevent many problems before they start, and to solve problems in a way that gets to the root of the issue, driving growth in both your business and your people themselves.