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Race, Gender, and Image Repair Theory Mia Moody-Ramirez

Race, Gender, and Image Repair Theory By Mia Moody-Ramirez

Race, Gender, and Image Repair Theory by Mia Moody-Ramirez


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Summary

Race, Gender and Image Restoration Theory: How Digital Media Change the Landscape explores themes that are relevant to the socio-political landscape of twenty-first-century America, including race and gender representation, social media and traditional media framing, and image restoration management.

Race, Gender, and Image Repair Theory Summary

Race, Gender, and Image Repair Theory: How Digital Media Change the Landscape by Mia Moody-Ramirez

Race, Gender and Image Restoration Theory: How Digital Media Change the Landscape explores themes that are relevant to the socio-political landscape of twenty-first-century America, including race and gender representation, social media and traditional media framing, and image restoration management. This book provides a comprehensive discussion of Critical Race Theory (CRT) and Image Restoration Theory (IRT) to establish a baseline for a conversation on celebrity image restoration tactics used on social media platforms such as Twitter and Facebook as well as traditional media platforms. Case studies offer a broad overview of politics, sports and entertainment image management and restoration. Recommended for scholars interested in public relations, crisis management, Image Repair Theory (IRT), and representations of race and gender in mass media.

Race, Gender, and Image Repair Theory Reviews

This is a timely book for understanding contemporary communication with several virtues. First, it provides an interesting combination of critical race theory and image repair theory. Second, it investigates social media along with traditional media, another useful advance. Third, the book offers several interesting case studies to illustrate and apply their approach.

-- William L. Benoit, University of Alabama, Birmingham
It's about time. There is not a book of this quality that pulls in the various strands of diversity, critical theory, social media, discourse, and brand/personal apologia. Critical race theory is a neglected but vital area of scholarship within social media and image repair areas. This book fills a gap with its relevant cases, timely discussion, and appropriate application of image repair theory. Within the communication discipline, issues of race, gender, and image repair are not connected and are out of sync with the current conversations happening. It would seem that these strands of thought would be incompatible, but this book merges these areas in a seamless, well-written way. Students and media professionals need to understand that the connective tissues between these theories are popular culture and mediated communication, and this book does that. This book and its cases are valuable for scholars and will be a needed conversation starter in undergraduate and graduate courses. -- Natalie T. J. Tindall, Lamar University

About Mia Moody-Ramirez

Hazel James Cole is concentration head and assistant professor of public relations at the University of West Georgia.

Mia Moody-Ramirez is graduate program director and associate professor of journalism, public relations, and new media at Baylor University.

Table of Contents

Acknowledgements

Part 1: Overview of Theories

Introduction

Chapter 1: Image Repair Theory: General Terminology

Chapter 2: Critical Race Theory and Image Repair Studies

Chapter 3: Image Repair Theory and the Web

Part 2: Outbursts and Offensive Language

Chapter 4: Hate Speech & Crisis Management: A Case Study of Donald Sterling's Use of Racist Rhetoric

Chapter 5: Free Speech vs. Hate Speech: An Image Restoration Case Study of Justin Bieber's use of the N-Word

Chapter 6: What Happens on Twitter stays on Twitter: Black Twitter, #NiggerNavy and the Image Repair Tactics of Yahoo Finance

Chapter 7: Fighting Words: An Image Restoration Study of Hulk Hogan's Use of the N-word

Part 3: Sexual Assault, Domestic Violence, and IRT

Chapter 8: The Fall of America's Favorite Dad: Bill Cosby's Image Repair Tactics

Chapter 9: The Aftermath of #MeToo: Harvey Weinstein's Image Repair Tactics and Pinterest Representations

Part 4: Gender, Race, and IRT

Chapter 10: Passing for Black: An Analysis of Rachel Dolezal's Image Repair Strategies

Chapter 11: Spanning the Decades: An Analysis of Monica Lewinsky's Image Restoration Strategies During a 2015 TED Talks Appearance

Part 5: Politics and IRT

Chapter 12: Taming of the Shrew and Rock Star: Media Framing of Senators Hillary Clinton and Barack Obama during the 2007-08 Presidential Primaries

Chapter 13: Image Repair and Online Media Framing of Hillary Clinton During the 2016 Presidential Race

Chapter 14: Conclusions and Future Directions in Image Restoration Theory

Appendixes

References

About the Authors

Additional information

NLS9781498568630
9781498568630
1498568637
Race, Gender, and Image Repair Theory: How Digital Media Change the Landscape by Mia Moody-Ramirez
New
Paperback
Lexington Books
2020-08-11
240
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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