250+ Best Practices for B2B Marketing Success by Alexander Kesler

250+ Best Practices for B2B Marketing Success by Alexander Kesler

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250+ Best Practices for B2B Marketing Success by Alexander Kesler

MASTER B2B MARKETING WITH AN EXTENSIVE HOW-TO GUIDE PACKED WITH OVER 250 VALUABLE STRATEGIES 250+ Best Practices for B2B Marketing Success is a step-by-step guide to becoming a leading B2B marketing professional. Written by Alexander Kesler, a seasoned marketing practitioner and thought leader, this book serves as a resource for every level of B2B professional, from those taking their first steps into the B2B marketing world to the most experienced pundits. 250+ Best Practices for B2B Marketing Success synthesizes best practices that can take years to learn into an easy-to-understand (and easy-to-implement) guide. The information in this book is proven, ready-to-use, and contains steps that most marketers can apply right away-on everything from crafting content to measuring its effectiveness at the campaign's end. Above all, this book presents engaging strategies and practices suitable for any business. Short and to the point, marketers can apply the advice presented here at any point in their career, from college to the boardroom. If you are a digital marketing or business leader who grapples with the problems and challenges of today's multi-faceted and ever-evolving industry, 250+ Best Practices for B2B Marketing Success will help you implement proven strategies into your own B2B marketing initiatives with accomplished ease.

Alexander Kesleris the founder and CEO of INFUSE and founder of Selling.com. In addition to having completed a number of successful exits, Kesler turns concepts into products and marketing programs that drive ROI. He focuses on all facets of growth, advancing solutions for B2B demand generation, GTM strategies, data, and AI/ML technologies.

SKU Unavailable
ISBN 13 9781510774025
ISBN 10 1510774025
Title 250+ Best Practices for B2B Marketing Success
Author Alexander Kesler
Condition Unavailable
Publisher Skyhorse Publishing
Year published 2024-03-26
Number of pages 216
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable