50 Management Ideas You Really Need to Know
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50 Management Ideas You Really Need to Know by Edward Russell-Walling
In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.
| SKU | Unavailable |
| ISBN 13 | 9781780875835 |
| ISBN 10 | 1780875835 |
| Title | 50 Management Ideas You Really Need to Know |
| Author | Edward Russell-Walling |
| Series | 50 Ideas You Really Need To Know Series |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Quercus Publishing |
| Year published | 2012-08-02 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |