Advertising by Uwe Stoklossa

Advertising by Uwe Stoklossa

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Summary

Suitable for anyone working in advertising or involved in the business of communication, this book is packed with examples of advertisements that use optical magic in order to hook the viewer.

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Advertising by Uwe Stoklossa

This unique compendium is packed with examples of eye-catching advertisements that use optical magic in order to hook the viewer, and to make sure that they give the ad that crucial second glance. Brimming with ideas and inspiration, this handbook of visual seduction will be a must-read for anyone working in advertising or involved in the business of communication.
'Like a video cheats book for people in creative design' - Blow Back
Uwe Stoklossa was born in Hesse, Germany, in 1975. He studied under Professor Thomas Rempen at the University of Essen, where he gained a degree in communications design, and now works as a freelance copywriter and designer.
SKU Unavailable
ISBN 13 9780500513408
ISBN 10 0500513406
Title Advertising
Author Uwe Stoklossa
Condition Unavailable
Binding Type Hardback
Publisher Thames & Hudson Ltd
Year published 2007-01-22
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.