Advocacy by John A Daly

Advocacy by John A Daly

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Summary

When a group of people gather together to generate ideas for solving a problem or achieving a goal, sometimes the best ideas are passed over. If the best idea is yours, how can you increase the chances that it gains the support of the group? In this book, the author explains in full detail how to transform ideas into practice.

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Advocacy by John A Daly

When a group of people gather together to generate ideas for solving a problem or achieving a goal, sometimes the best ideas are passed over. If the best idea is yours, how can you increase the chances that it gains the support of the group? In this book, the author explains in full detail how to transform ideas into practice.
Winner of the 2012 Diamond Anniversary Book Award, as given by the National Communication Association

Selected as a Choice Outstanding Academic 2012 Title for Business Management and Labor within the Social and Behavioral Sciences category

"A clearly written, vividly illustrated discussion of 'internal advocacy'—that is, advocacy inside organizations—combining the best of traditional and contemporary research from a variety of disciplines with a host of historical and current examples from business, politics, education, and the world of non-profits and social movementsThe book is wonderfully rich in examples and narratives, and leaves the reader with a hefty tool kit for successful advocacy efforts."—George Cheney, coauthor of Organizational Communication in an Age of Globalization

John A. Daly is the Liddell Professor of Communication, TCB Professor of Management, and University Distinguished Teaching Professor at the University of Texas at Austin.
SKU Unavailable
ISBN 13 9780300188134
ISBN 10 0300188137
Title Advocacy
Author John A Daly
Condition Unavailable
Binding Type Paperback
Publisher Yale University Press
Year published 2012-06-19
Number of pages 400
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.