All-American Ads of the 70s by Steven Heller
This volume delivers a complete and nostalgic overview of 1970s advertising. As television and other media began to compete for advertising dollars, new ideas were incorporated into a post-hippie world where disco clashed with punk, and social consciousness, health and environmental awareness went head-to-head with the Me Generation.
“A rose-tinted trip back to the golden age of advertising” * ShortList *
Steven Heller has produced over 200 books on visual communication and published countless articles in international design magazines. Currently he is cofounder and cochair of the MFA Design program at the School of Visual Arts, New York. Jim Heimann is the Executive Editor for TASCHEN. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN’s Surfing, Los Angeles. Portrait of a City, California Crazy, and the All-American Ads series.
| SKU | Unavailable |
| ISBN 13 | 9783836588607 |
| ISBN 10 | 3836588609 |
| Title | All-American Ads of the 70s |
| Author | Steven Heller |
| Series | Sourcebook Ser |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Taschen GmbH |
| Year published | 2022-05-20 |
| Number of pages | 640 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |