All the World and Her Husband by Maggie Andrews

All the World and Her Husband by Maggie Andrews

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Summary

This collection provides a range of different perspectives on women as consumers. It focuses on popular culture and its female consumers; this includes examinations of popular media and their targetting of female audiences, issues and themes associated with produce purchase.

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All the World and Her Husband by Maggie Andrews

Many of women's everyday experiences and pleasures are tied up inextricably with consumption. Women have had a lifelong relationship with the marketplace. In research into consumer culture, it tends to be the activities, interests and expertise of women who take centre stage. This collection provides a range of different perspectives on women as consumers. The volume focuses on popular culture and its female consumers; this includes examinations of popular media and their targetting of female audiences, issues and themes associated with produce purchase, placement and promotion, and commodification.
Maggie Andrews is Professor of Cultural History at the University of Worcester, UK. Mary Talbot is Senior Lecturer in Linguistics and Communication Studies at the University of Sunderland, England.
SKU Unavailable
ISBN 13 9780304701520
ISBN 10 0304701521
Title All the World and Her Husband
Author Maggie Andrews
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2000-04-01
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.