The AMA Guide to the Globe by Holly Edmunds

The AMA Guide to the Globe by Holly Edmunds

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The AMA Guide to the Globe by Holly Edmunds

This book is designed to help research buyers make sound decisions regarding international research. Research buyers, as used in this book, could also be a researcher working internally for their own corporate clients. Through a step-by-step discussion of the basic issues and tasks involved in the global research process, this book will help you initiate an international research project, and manage the process from the questionnaire development through the project completion.
SKU Unavailable
ISBN 13 9780324313314
ISBN 10 0324313314
Title The AMA Guide to the Globe
Author Holly Edmunds
Condition Unavailable
Publisher Cengage Learning, Inc
Year published 2006-07-17
Number of pages 340
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.