The AMA Handbook of Business Writing by Kevin Wilson

The AMA Handbook of Business Writing by Kevin Wilson

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Summary

Just because you're not a born writer doesn't mean you should settle for less than perfect business documents. This guide takes the guesswork out of 50 commonly used business documents, including Reports Proposals; Business plans; Presentations; Press releases; Memos; Email Newsletters; Collection letters; and, Sales materials.

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The AMA Handbook of Business Writing by Kevin Wilson

Just because you're not a born writer doesn't mean you should settle for less than perfect business documents. After all, every piece you write reflects directly on the quality of the product or service your business offers. Now, this helpful guide takes the guesswork out of more than 50 commonly used business documents, including: Reports Proposals; Business plans; Presentations; Press releases; Memos; Email Newsletters; Collection letters; and, Sales materials. Arranged alphabetically and cross-referenced for easier use, the book presents clear examples of how to (and how not to) create winning materials every time. The authors' step-by-step instructions begin with an overview of the writing process, from preparation and research right through to final review and publication. Sample documents show you how your pieces should look and read, and close to 300 individual entries cover key points of grammar, style and spelling, and present strategies for writing more clearly, avoiding bias, eliminating cliches, and much more.
Kevin Wilson is a writer, instructional designer, training consultant and Vice President of Videologies, Inc., a company that specializes in training administrative professionals. Jennifer Wauson is a training consultant, project manager, and President of Videologies, Inc. They are the authors of Administrative Assistant's and Secretary's Handbook (9780814409138).
SKU Unavailable
ISBN 13 9780814415894
ISBN 10 081441589X
Title The AMA Handbook of Business Writing
Author Kevin Wilson
Condition Unavailable
Binding Type Hardback
Publisher Amacom
Year published 2010-08-04
Number of pages 656
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.