Analytical Decision Making by David Targett

Analytical Decision Making by David Targett

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Summary

This text gives students a thorough understanding of the decision-making process through tackling real business problems. It illustrates how analytical decision making can be applied to a range of different functions, such as marketing, logistics and strategy, and encourages a more systematic and analytical approach to the use of information.

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Analytical Decision Making by David Targett

This text gives students a thorough understanding of the decision-making process through tackling real business problems. It illustrates how analytical decision making can be applied to a range of different functions, such as marketing, logistics and strategy, and encourages a more systematic and analytical approach to the use of information. The first chapter is problem-oriented and categorizes the decision problems faced by different managers in addition to showing the techniques and options available to them. Thereafter, the remainder of the text deals largely with analytical techniques.
SKU Unavailable
ISBN 13 9780273604532
ISBN 10 0273604538
Title Analytical Decision Making
Author David Targett
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 1995-09-25
Number of pages 384
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.