The Apple Revolution by Luke Dormehl

The Apple Revolution by Luke Dormehl

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Summary

But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power?

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The Apple Revolution by Luke Dormehl

But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power?
Luke Dormehl is a journalist, author and filmmaker. His writing has appeared in publications including The Chap, SFX and Fighting Spirit. He has conducted numerous interviews with people for both print and television, including, Sir Ian McKellen and Alain de Botton. Dormehl has directed several documentary films, most recently The Pantomime (2009), a look at behind-the-scenes turmoil in a small village panto, which was narrated by the actor Simon Callow.
SKU Unavailable
ISBN 13 9780753540633
ISBN 10 0753540630
Title The Apple Revolution
Author Luke Dormehl
Condition Unavailable
Binding Type Paperback
Publisher Ebury Publishing
Year published 2013-08-01
Number of pages 544
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.