The Art of Branding by Bernard Kreutz
A close examination of Picasso's development reveals to the astonished reader that he did everything-intuitively-that one would expect of a top marketing and brand manager today. This book is a first attempt to trace this remarkable brand history with the aid of modern marketing concepts.| SKU | Unavailable |
| ISBN 13 | 9783775791571 |
| ISBN 10 | 3775791574 |
| Title | The Art of Branding |
| Author | Bernard Kreutz |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Hatje Cantz |
| Year published | 2003-11-30 |
| Number of pages | 50 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |