The Art of Digital Branding by Ian Cocoran

The Art of Digital Branding by Ian Cocoran

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Summary

Features tips and strategies for building a web presence that can increase revenue, improve customer relations, and boost brand loyalty. This title explains the traditional theories of branding and explores the ways in which they can be applied to web sites, no matter what the given industry or field.

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The Art of Digital Branding by Ian Cocoran

Features tips and strategies for building a web presence that can increase revenue, improve customer relations, and boost brand loyalty. This title explains the traditional theories of branding and explores the ways in which they can be applied to web sites, no matter what the given industry or field.
Ian Cocoran works for brandchannel.com, an international branding research consultancy.
SKU Unavailable
ISBN 13 9781581154887
ISBN 10 1581154887
Title The Art of Digital Branding
Author Ian Cocoran
Condition Unavailable
Binding Type Hardback
Publisher Allworth Press,U.S.
Year published 2007-08-16
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.