
The Art of Digital Marketing by Ian Dodson
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer.IAN DODSON is Co-founder and Director of the Digital Marketing Institute. The Institute has defined a set of qualifications for the digital marketing industry which are now the most widely taught global certifications – available in over 70 countries worldwide. These qualifications act as an educational and professional pathway for students, educators and employers.
Passionate about student centric outcomes and an advocate of education and digital literacy, Ian believes digital technologies are enabling tools for raising economic and social standards globally.
| SKU | Unavailable |
| ISBN 13 | 9781119265702 |
| ISBN 10 | 1119265703 |
| Title | The Art of Digital Marketing |
| Author | Ian Dodson |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley & Sons Inc |
| Year published | 2016-05-27 |
| Number of pages | 400 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |