The Art of Persuasive Communication
Summary
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The Art of Persuasive Communication by Richard Storey
Revealing the secrets of successful persuaders, this text sets out the principles governing the influencing process and looks at the range of situations in which they can be applied. Identifying four main personality types, the author shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, the book provides a comprehensive guide to persuading people to do what you want them to.| SKU | Unavailable |
| ISBN 13 | 9780566078194 |
| ISBN 10 | 0566078198 |
| Title | The Art of Persuasive Communication |
| Author | Richard Storey |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Taylor & Francis Ltd |
| Year published | 1997-09-25 |
| Number of pages | 150 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |