The Art of Social Media by Guy Kawasaki

The Art of Social Media by Guy Kawasaki

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Summary

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. With more than 100 tips, tricks, and insights, this book presents a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms.

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The Art of Social Media by Guy Kawasaki

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. With more than 100 tips, tricks, and insights, this book presents a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms.
Absolutely a must read for any marketer * Inc*
Guy Kawasaki is the author of twelve books, including Enchantment and Reality Check. He was previously the chief evangelist of Apple, where he worked on the original Macintosh team during the 1980s, and later became a venture capitalist and startup founder. He has a BA from Stanford University and an MBA from UCLA. He lives in the San Francisco Bay Area.
SKU Unavailable
ISBN 13 9780241199473
ISBN 10 0241199476
Title The Art of Social Media
Author Guy Kawasaki
Condition Unavailable
Binding Type Paperback
Publisher Penguin Books Ltd
Year published 2014-12-04
Number of pages 208
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.