Artful Persuasion by Harry Mills
There's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks. This title explains: how the master persuaders - the Churchills, Lincolns, and Roosevelts - create powerful, memorable messages that convince people of their arguments' logic and rightness.
Harry Mills (Lower Hutt, New Zealand) is the author of 22 books on sales, negotiation, and influence, including the bestselling Negotiate: The Art of Winning. He is also an active consultant whose international clients include IBM, PricewaterhouseCoopers, Toyota, Unilever, and Lexus.
| SKU | Unavailable |
| ISBN 13 | 9780814470633 |
| ISBN 10 | 0814470637 |
| Title | Artful Persuasion |
| Author | Harry Mills |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Amacom |
| Year published | 2000-04-11 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |