Authentic Design by David Crow

Authentic Design by David Crow

This book is an exploration of communication design driven by a need for authenticity. It illustrates how communication design has dealt with social, ethical and political issues and looks at how it has adapted to changes in our social and political values - and continues to do so.

Each chapter explores a distinct socio-political issue through established and new case studies and explains the context and the semiotics of these stories. Through these examples, readers will appreciate the effect that global interconnections, the threat of international terrorism, worldwide inequality and the growing concern about the climate has had on the discipline.

- Ethical considerations, and why authenticity matters
- How political and social issues influence direct action and commercial decisions
- Dilemmas of balancing opposing views and social values
- Celebrating true individual expression and encouraging dialogue rather than conflict

Videos, exercises and discussion questions provide engaging ways for readers to explore the topic further, both within their own practice and in other designers' work.

David Crow studied Communication Design at Manchester Metropolitan University. He subsequently worked as a designer in London for Assorted iMaGes and as Art Director for Island Records before running his own consultancy. As a freelance designer he worked for a range of clients in the cultural sector including Rolling Stones Records, Virgin Records, Phonogram and The Royal Shakespeare Company. Crow then moved into academia as Head of the Department of Graphic Arts at Liverpool John Moores University. He is currently Dean of Art and Design at Manchester Metropolitan University, UK.

SKU	Unavailable
ISBN 13	9781350247284
ISBN 10	1350247286
Title	Authentic Design
Author	David Crow
Condition	Unavailable
Binding Type	Paperback
Publisher	Bloomsbury Publishing Plc
Year published	2027-03-04
Number of pages	200
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.