Beyond Selling Value by Mark Shonka
Discusses how to sell value, increase margins, make price irrelevant, win executive-level credibility, and create competitive immunity. This book covers from targeting the most promising prospects, to bypassing the gatekeepers, to reaching the decision makers who are empowered to buy, and to closing the deal with a powerful presentation.
Together, authors and IMPAX Corporation copresidents Mark Shonka and Dan Kosch have tallied more than 40 years experience in direct sales, sales management, and sales consulting and training. IMPAX has worked with thousands of sales professionals throughout North America and abroad at companies including IBM, DuPont, AT&T, Eli Lilly, and Microsoft.
| SKU | Unavailable |
| ISBN 13 | 9780793154708 |
| ISBN 10 | 0793154707 |
| Title | Beyond Selling Value |
| Author | Mark Shonka |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Kaplan Publishing |
| Year published | 2012-10-22 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |