Big Brands Are Watching You by Francesca Sobande

Big Brands Are Watching You by Francesca Sobande

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Big Brands Are Watching You by Francesca Sobande

How is morality understood in the marketplace? Why do brands speak out about certain issues of injustice and not others? And what is influencer culture’s role in social and political activism? Big Brands Are Watching You​ investigates corporate culture, from the branding of companies and nations to television portrayals of big business and the workplace. Francesca Sobande analyzes media, interviews, survey responses, and ephemera from the history of advertising as well as exhibitions in London, brand stores in Amsterdam, a music festival in Las Vegas, and archives in Washington, DC, to illuminate the world of branding.
Francesca Sobande is Senior Lecturer in Digital Media Studies at Cardiff University, author of The Digital Lives of Black Women in Britain and Consuming Crisis: Commodifying Care and COVID-19, and coauthor of Black Oot Here: Black Lives in Scotland.
SKU Unavailable
ISBN 13 9780520387072
ISBN 10 0520387074
Title Big Brands Are Watching You
Author Francesca Sobande
Condition Unavailable
Binding Type Paperback
Publisher University of California Press
Year published 2024-01-10
Number of pages 252
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.