Brand Culture by Jonathan Schroeder
Exploring current issues in brand management, this book fills a niche in the burgeoning cache of branding literature with a distinctive managerially and theoretically informed perspective on the cultural dimensions of branding.| SKU | Unavailable |
| ISBN 13 | |
| ISBN 10 | |
| Title | Brand Culture |
| Author | Jonathan Schroeder |
| Series | |
| Condition | Unavailable |
| Binding Type | |
| Publisher | |
| Year published | |
| Number of pages | |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |
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