Conferences and Conventions by Tony Rogers

Conferences and Conventions by Tony Rogers

Illustrated with case studies and examples from around the world, including Great Britain, Germany, Philippines, United States and Australia, this book looks at issues of origins of the conference industry; business tourism and leisure tourism; the buyers and the suppliers; marketing and branding; the design of conference facilities; and more.

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ISBN 13
Title	Conferences and Conventions
Author	Tony Rogers
Condition	Unavailable
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Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.