Consumer Behavior and Culture by Marieke De Mooij

Consumer Behavior and Culture by Marieke De Mooij

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Consumer Behavior and Culture

Consumer Behavior and Culture by Marieke De Mooij

Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that integrates culture in the self, in personality and in peoples relationships with others.
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ISBN 13
Title Consumer Behavior and Culture
Author Marieke De Mooij
Condition Unavailable
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Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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