Making Rain with Events by Tim Hayden

Making Rain with Events by Tim Hayden

Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book.
-Joe Pulizzi, Founder of the Content Marketing Institute, and Host of Content Marketing World

Scott Ingram has brought together some of the top ideas, and best practices from a team of modern marketing experts. Learn how to create an integrated event marketing strategy where the results look like 1+1+1=10

Peter Micciche, Certain
Adding the final link in your integrated marketing chain
Allison Saget, Author of The Event Marketing Handbook
Get beyond event logistics and get revenue results
Matt Heinz, Heinz Marketing
Connect your content marketing and event marketing strategies
Thom Singer, The Conference Catalyst
Set the tone for connecting
Mark Organ, Influitive
Mobilize your advocates
Tim Hayden, TH Strategy
Leverage events as mobile moments
Frannie Danzinger, Bizo
Get more value from sponsors, and win when you're the sponsor
Shawn Lacagnina, Skyline
Maximize your trade show investments
Anita Covelli (Wehnert), ReadyTalk
Incorporate webinars into your event marketing mix
Brian Kardon, Lattice Engines
Improve event results with predictive marketing
Debbie Qaqish, The Pedowitz Group
Understand your event marketing maturity and how to get to the next level

SKU	Unavailable
ISBN 13
Title	Making Rain with Events
Author	Tim Hayden
Condition	Unavailable
Binding Type
Publisher
Year published
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.