Bottom-up Marketing by Al Ries

Bottom-up Marketing by Al Ries

Structuring your business as an LC can bring important advantages: It lets you limit your personal liability for business debts and simplify your taxes. Here, you'll find the key legal forms you need to create a single-member or multi-member LC in your state, including:

• LC articles of organization
• operating agreement for member-managed LC
• operating agreement for manager-managed LC
• LC reservation of name letter, and
• minutes of meeting form.

Form Your Own Limited Liability Company has easy-to-understand instructions, including how to create an operating agreement that covers how profits and losses are divided and major business decisions are made. You'll also learn how to choose a unique LC name that meets state legal requirements and how to take care of ongoing legal and tax paperwork.

The 11th edition is completely revised to reflect the latest federal and state laws.

With Downloadable Forms Download an operating agreement and other forms for your LC at Nolo.com (details inside).

Al Ries and his daughter and business partner Laura Ries are two of the world's best-known marketing consultants, and their firm, Ries & Ries, works with many Fortune 500 companies. They are the authors of The 22 Immutable Laws of Branding and The Fall of Advertising and the Rise of PR, which was a Wall Street Journal and a BusinessWeek bestseller, and, most recently, The Origin of Brands. Al was recently named one of the Top 10 Business Gurus by the Marketing Executives Networking Group. Laura is a frequent television commentator and has appeared on the Fox News and Fox Business Channels, CNN, CNBC, PBS, ABC, CBS, and others. Their Web site (Ries.com) has some simple tests that will help you determine whether you are a left brainer or a right brainer.