Brainwashing by Kathleen Taylor

Brainwashing by Kathleen Taylor

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Summary

Brings together the neuroscience and social psychology to examine the way humans have attempted throughout history to influence and control the thoughts of others. This book explores the history and the science of thought control and shows how it still exists all around us, from marketing and television to politics and education.

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Brainwashing by Kathleen Taylor

The term 'brainwashing' was first recorded in 1950, but it is an expression of a much older concept: the forcible and full-scale alteration of a person's beliefs. Over the past 50 years the term has crept into popular culture, served as a topic for jokes, frightened the public in media headlines, and slandered innumerable people and institutions. It has also been the subject of learned discussion from many angles: history, sociology, psychology, psychotherapy, and marketing. Despite this variety, to date there has been one angle missing: any serious reference to real brains. Descriptions of how opinions can be changed, whether by persuasion, deceit, or force, have been almost entirely psychological. Brainwashing, Kathleen Taylor's fascinating and informative voyage through the subject, combines the latest findings in social psychology and neuroscience to investigate the incredibly complicated workings of the human brain. In elegant and accessible prose, and with abundant use of anecdotes and case-studies, she looks at the history and myth, psychology, neuroscience, and politics of how we humans manipulate each others' minds.
Quite a fascinating book whose content tends to linger long after you have put it downDefinitely a must-read for those in the social psychology field and all other psychologists interested in this area. Doody's Journal
SKU Unavailable
ISBN 13 9780192804969
ISBN 10 0192804960
Title Brainwashing
Author Kathleen Taylor
Condition Unavailable
Binding Type Hardback
Publisher Oxford University Press
Year published 2005-02-01
Number of pages 352
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable