Branson by Tom Bower

Branson by Tom Bower

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Summary

Have the triumphs of Richard Branson, Britain's most popular and most publicity-seeking businessman, turned to dust over the last decade?

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Branson by Tom Bower

The image remains pristine: a charismatic high-school dropout turned billionaire, whose stratospheric rise and daring exploits have won him millions of enduring admirers and made him a model for aspiring entrepreneurs throughout the world. But is this story still credible? Over the last decade, has Branson matched the expectations perpetuated by Virgin's relentless publicity machine? Or have we all been seduced by a brilliant showman? In his most explosive book to date, Tom Bower, bestselling biographer of Simon Cowell, Bernie Ecclestone, Conrad Black and Robert Maxwell, dares to explore the reality of the Branson empire. In doing so, he unravels the gripping story of his recent activities - from the astonishing success of mobile phones to his troubled airlines and his long delayed plan to send multimillionaires into space - and asks whether he really remains Britain's heroic buccaneer.
Tom Bower is an investigative historian, broadcaster and journalist. A former producer and reporter for BBC Television, he is the author of twenty books, including biographies of Robert Maxwell, Mohamed Fayed, Gordon Brown and Conrad Black. Broken Dreams, his investigation into corruption in English football, won the William Hill Sports Book of the Year Award in 2003 and his two most recent biographies - of Bernie Ecclestone and Simon Cowell - were Sunday Times bestsellers. He lives in London.
SKU Unavailable
ISBN 13 9780571297108
ISBN 10 0571297102
Title Branson
Author Tom Bower
Condition Unavailable
Binding Type Paperback
Publisher Faber & Faber
Year published 2014-01-27
Number of pages 384
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable