
Breakthrough Copywriter by Worstell
There was one copywriter who made millionaires from people who read his book, although they never wrote an ad. Eugene Schwartz wrote a classic on copywriting that is probably one of the most powerful, and profitable, books on copywriting and marketing ever written. That book has been kept available only as a rare hardback gift edition. Generations of copywriters haven't had access to this material. And the world would be a poorer place, except. Fortunately Schwartz was also prolific as a speaker. So we are able to bring notes of his lectures and a review of his classic text to life again. You can learn: - How to create ads which sell your products at the expense of your competition - Find which roles your customer really wants to play and align these to your product - Discover how to get a product to sell no matter how people have already heard about it or how many products like it are already out there. - Learn how to control your audience by being their friend. Get Your Copy Now.| SKU | Unavailable |
| ISBN 13 | 9781387028085 |
| ISBN 10 | 1387028081 |
| Title | Breakthrough Copywriter |
| Author | Worstell |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Lulu.com |
| Year published | 2017-06-09 |
| Number of pages | 110 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |