British Public Opinion by Robert M Worcester
This book provides an historical overview of political opinion polling in Britain. It begins with the founding of the Gallup Poll in 1937, and gives a brief account of opinion polls until the beginning of the Thatcher era. It then proceeds to a detailed analysis of the influence and methodology of opinion polls in the 1980s, with particular reference to the two general elections of that decade. The book ends with a description of the mechanics and skills involved in taking polls, and a consideration of their effect on the democratic process and of the reasons why some people would like to ban them.| SKU | Unavailable |
| ISBN 13 | 9780631170594 |
| ISBN 10 | 0631170596 |
| Title | British Public Opinion |
| Author | Robert M Worcester |
| Series | Making Contemporary Britain |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 1991-04-08 |
| Number of pages | 160 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |