Business and Management Consulting by Louise Wickham

Business and Management Consulting by Louise Wickham

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Business and Management Consulting by Louise Wickham

For undergraduate and postgraduate students in management consulting and MBA courses with a consulting module.     Gain consulting insights into business decision making in today’s environment Business and Management Consulting, 6th Edition, by Wickham and Wilcock, was first published as Management Consulting over 20 years ago to guide students through the consultancy process. This new, renamed edition reflects the way in which the consulting world has changed over the past two decades. New digital technologies have made information more accessible and changed the way businesses operate in today’s faster-paced, more volatile environment, so management consultants need to have a wider view of their client company. Management consulting remains a popular career choice but undertaking a consulting project for the first time can seem daunting. This book continues to offer a practical guide to balancing theory and practice, while also giving tips and techniques to the more seasoned practitioner, so it is ideal for anyone who is undertaking a consulting project. This is delivered from the accumulated knowledge and insight of the authors and contributors, who all have been consultants.     Pearson, the world's learning company.
Louise Wickham has over 35 years of business experience, both within companies and as a consultant, working for a wide range of consumer-facing businesses and the not-for-profit sector. 
  Jeremy Wilcock is Lecturer in International Marketing at the University of Hull. He has 27 years of industrial experience with a major multi-national where he worked on numerous internal consultancy projects. He has lectured regularly in subjects including strategic management and business analysis at undergraduate and postgraduate level, and has supervised student consulting projects.
SKU Unavailable
ISBN 13 9781292259499
ISBN 10 1292259493
Title Business and Management Consulting
Author Louise Wickham
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2020-02-28
Number of pages 336
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.