Business as Unusual by Anita Roddick
This account charts the progress of Anita Roddick and her company The Body Shop through the 1990s. It also looks at the parallel growth of vigilante consumerism and predicts how businesses can evolve in the new Millennium.
"Most CEOs aren't fit to lick peppermint lotion off Anita's feet" The Observer
Anita Roddick has many guises; successful business woman, outspoken political activist, worldwide traveller, grandmother -- she has created a company with attitude which is known around the world for both its products and its principles.
| SKU | Unavailable |
| ISBN 13 | 9780007107964 |
| ISBN 10 | 000710796X |
| Title | Business as Unusual |
| Author | Anita Roddick |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | HarperCollins Publishers |
| Year published | 2001-11-05 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |