The Business Environment by Adrian Palmer

The Business Environment by Adrian Palmer

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Summary

Includes expanded coverage of social responsibility, ethics, banking systems, money markets and the natural environment. This edition contains a contents list, case studies and coverage of key areas.

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The Business Environment by Adrian Palmer

The new edition of 'The Business Environment' builds on all of the strengths of the previous edition, whilst expanding coverage on social responsibility, ethics, banking systems, money markets and the natural environment. A new contents list reflects the order in which most business environment courses are taught, and new case studies and coverage of key areas bring the book right up-to-date.
Adrian Palmer is Professor of Services Marketing, University of Gloucestershire, Cheltenham, UK. Bob Hartley is Associate Dean, Northampton Business School, University of Northampton, UK.
SKU Unavailable
ISBN 13 9780077109905
ISBN 10 0077109902
Title The Business Environment
Author Adrian Palmer
Condition Unavailable
Binding Type Paperback
Publisher McGraw-Hill Education - Europe
Year published 2005-12-16
Number of pages 544
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.