A Business History of Britain, 1900-90s by David J Jeremy

A Business History of Britain, 1900-90s by David J Jeremy

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Summary

Business history has developed as an academic subject since the 1970s. Drawing on recent research and debate, this text outlines the history of major aspects of business behaviour in 20th-century Britain, presuming little prior knowledge of history, business or economics on the student's part.

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A Business History of Britain, 1900-90s by David J Jeremy

Business history has developed as an academic subject since the 1970s. Drawing on recent research and debate, this text plainly outlines the history of major aspects of business behaviour in 20th-century Britain, presuming little prior knowledge of history, business, or economics on the student's part. The text is organized in three sections: the business environment; business organization; and entrepreneurship and management. The first section outlines the changes that have most powerfully affected business, including global political and economic developments, and technological changes. The second section deals with business structures and strategies, merger waves, multinationals and small firms. Special attention is given to the role of the City of London and the financial sector, and also to the revolution in retailing. The third part of the text examines the social origins, education, and training of business leaders and evaluates the performance of British management with respect to research and development, labour relations, and marketing. The last two chapters are about the shaping of company culture and business ethics. Common to all the chapters are: the chapter's objectives; an outline of chapter contents; a concluding list of points the student should have learned; discussion questions; and a guide to further reading.
SKU Unavailable
ISBN 13 9780198773771
ISBN 10 0198773773
Title A Business History of Britain, 1900-90s
Author David J Jeremy
Condition Unavailable
Binding Type Paperback
Publisher Oxford University Press
Year published 1999-01-01
Number of pages 400
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.