Business in Context by David Needle

Business in Context by David Needle

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Summary

What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? This title introduces you to the full picture of modern business - the innovators, the regulators, the defining issues, and the turbulence.

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Business in Context by David Needle

What are the benefits and problems of off-shoring? Can firms really be as powerful as nation states? How useful is PEST for developing effective strategies? How will the 2008 financial crisis impact business? Only David Needle's bestselling textbook introduces you to the full picture of modern business - the innovators, the regulators, the defining issues, and the turbulence.
David Needle is Lecturer in International Business in the Department of Management, King's College London. He joined the Department Management as a Teaching Fellow in 2008. He was an undergraduate at the University of Liverpool and completed an MSc in Industrial Relations at the London School of Economics. He began his academic career teaching English to mining apprentices and training shop stewards. He has worked in the UK university sector for over 30 years. He joined Kings from the School of Business and Management at Queen Mary, where he spent four years. For several years he was a Head of Department in the Business School at the University of East London, in which capacity he managed and taught postgraduate courses in Singapore, Malaysia, China, Portugal and Germany. During his time with UEL he was seconded to for a period to Ford Motor Company. He teaches courses in international business, comparative management and the evolution of modern business. His consultancy work focuses on human relations issues and change management.
SKU Unavailable
ISBN 13 9781844806133
ISBN 10 1844806138
Title Business in Context
Author David Needle
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning EMEA
Year published 2008-12-08
Number of pages 578
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.