Business in Context by David Needle

Business in Context by David Needle

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Summary

An introduction to the key activities of business placed within a managerial, organizational and environmental context, this edition places increased emphasis on globalization and the effect of technology on business.

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Business in Context by David Needle

Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David Needle's best-selling functional business environment text has been thoroughly revised and rewritten, with expanded coverage of management, new chapters on globalization and ethics, new cases, improved pedagogy and text design, and increased web support for the lecturer and student.
SKU Unavailable
ISBN 13 9781861529923
ISBN 10 1861529929
Title Business in Context
Author David Needle
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning EMEA
Year published 2004-04-15
Number of pages 544
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.